Analysis of album covers within our chosen genre

In the electronic genre of music, it seems that albums covers tend to copy the same few concepts.

These usually connotate the artist being bigger than anything else in the world, deadmau5 taking it to literal extremes through his use of the costume head filling the entire album cover.

The majority seem to focus on the artist themselves, the exception in this case being the Cross by Justice, which focusses on a symbol instead.

The other album covers, such as 09/17/2007/ EP by Danger, 4x4=12 by Deadmau5 and Alive 2007 by Daft Punk all features atleast a few elements, or even the artist themselves. Deadmau5 uses his mouse head as the central focus of his album cover, using his already established image just as Danger does with his album.

Although Danger's likeness is the central focus point of the album, it seems to try and place him in a more localized environment, perhaps relating him more to his audience?

Alive 2007 by Daft Punk uses a simplistic image of the duo's live stage set, as it is a live album, but through the use of font and colour is still recognizable as a Daft Punk album.

Overall, well established artists tend to use their image or elements of their visual style on their album covers to attract an existing audience, whilst introducing themselves to a new audience as a brand. Newer artists, such as Justice don't have an established brand, and have selected a concept that has became one of their staples of live gigs, rather than the reverse of Daft Punk's album cover. This stark contrast to the others , as it contains no information about the album, nor the artist, the only indication the audience knows that the album is by Justice is a symbol vaguely linked to them.

Using this research we've decided to focus more on the image relating to the product, as it gives the audience a clear understanding of what or product is.